Matt Navarra told State of Social '19 that Facebook pages are becoming less of a focus with groups, communities, messaging apps and bots considered areas of importance.
At State of Social '19 Pedestrian TV co-founder Chris Wirasinha discussed the evolution of brand; “we really wanted Pedestrian to be the Australian home of pop-culture… when we started writing about local stories, that really resonated… when Facebook arrived, that was the turning point for the brand,†he said.
Recent changes to the Instagram algorithm has seen influencers scrambling for new ways to increase their engagement - introducing Engagement Pods.
With the pace at which social media quickly changes, we’ve all been met with some challenges during our social media endeavours.
Facebook Live Video lets you connect with your audience in real time and create engaging conversations with your followers. Perfect for your business.
WA trumps Australian for the highest social media presence among small to medium businesses. Read more from the Yellow Social Media Report 2018 >>
Nick Randall - chief revenue officer of TRIBE, the world's fastest growing marketplace connecting brands with micro-influencers, shared his thoughts at the State of Social Conference at Optus Stadium.
As we enter an age of convenience, emerging technologies will play a pivotal role in how businesses communicate with existing and prospective customers, according to HubSpot APAC Marketing Director James Gilbert.
If you want to make sure you’re following the do’s and don’ts of social media, here are 8 important social media etiquette rules for your business.
Pinterest hasn’t always been high on the social media radar for businesses. What was once commonly viewed as a DIY tips and tricks website (predominately for women) has grown into a powerful e-commerce channel.
For a brand to be on Instagram is a no-brainer in today's digital landscape but why are these top digital publishers still posting to Snapchat?
Most marketers would agree that content marketing and social media complement each other perfectly.
