Understanding multi-touch attribution is something that new marketers and business owners often struggle with. But does it have to be so complicated?
Facebook Shops is a great starting point for businesses that sell physical products to dip their toes into the world of e-commerce and begin selling products online.
Let’s take a look at some tips and tools for using Instagram Analytics and how you can use them to help inform your Instagram marketing strategy.
Chatbots are a great way to streamline your customer interactions, reduce the load on your team, and increase customer satisfaction.
Creating a customer journey is a great way to put yourself in your customers’ shoes and find out what makes them tick. Download our mapping template »
However, it is not only for friends and Snapchat influencers but also for the business. Here are some ways you can leverage this platform as marketers.
If you’re looking for new and exciting ways to offer value to your followers, Instagram Guides might just be the answer you’ve been looking for. Here are 8 brands that are absolutely killing it »
With so much time and effort going into producing content (especially for video) it’s a great idea to cross-promote the content you create for TikTok.
A social media content calendar is something that should be a feature in all social media marketing strategies as a simple and effective way to organise the content you create and curate across all channels.
In response to the dramatic changes in consumer expectations and behaviour, Google has sought to revolutionise the foundations of analytics on a broad scale.
